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Finkelstein Featured in Retail Today

Jason Finkelstein '94 talks about optimizing the customer experience in Retail Today's holiday edition. With customers pushed from in-store to online shopping, Jason highlights the necessity for retailers to make the experience as pleasant as possible. He argues that you need to have a customer-first mentality all year round, ensure seamless transitions between service channels, and offer personalization and self-service options.

Read the full story here.


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